August 28, 2006
Stupid Publicity Stunts
There's a university in Canada that is so little known, it needs to mock President Bush's intelligence to get people to go to its website.
TORONTO (Reuters) - Posters and a Web site mocking President Bush have put the spotlight on a small Ontario university that thought a bold and edgy recruiting campaign was just the ticket to attract potential students.
The Web site, http://www.yaleshmale.com, has a black and white picture of Bush, with the caption: "Graduating from an Ivy League university doesn't necessarily mean you're smart."
Bush graduated from Yale in 1968.
I must give credit where it's due, however. The school won't be bothering with a meaningless apology.
"You don't undo the damage that has been done, if there's damage, by simply retracting," [Frederick Gilbert] said, adding the school will try to respond individually to people who expressed concerns.
Perhaps Lakehead University's mascot will be a cowboy...
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Is it not against the law to use any person's image in an advertising campaign without compensation or consent? The President of the United States is not excepted! It's despicable and appalling.
Posted by: Gayle Miller at August 31, 2006 02:49 PM
